A brand new report has lifted the veil of the ranks of celebrities based mostly on their trustworthiness once they endorse a model.
The TIARA Research Report on Celebrities as Human Brands, which was launched this Monday by the Indian Cricket group coach Ravi Shastri and Indian Institute of Human Brands (IIHB) chief mentor Sandeep Goyal, ranks Amitabh Bachchan as probably the most trusted movie star with a complete rating of 88.
In extra outlined classes, Akshay Kumar was ranked the perfect male trusted movie star with a rating of 86.8 whereas Deepika Padukone stands as probably the most trusted feminine movie star with a rating of 82.8.
In the couple’s class, Anushka Sharma and Virat Kohli bagged the rank of most trusted celebrities.
The report consisted of 48 pages that not solely highlighted India’s most trusted, but in addition recognized movie star names in different classes together with India’s most engaging, most recognized, and most glamorous.